If we say #BlackFriday, what comes to mind?
The long-awaited Friday of big discounts has come to an end once again this year, but have you ever wondered about the origin of this expression? Let’s find out together!
This occasion has American roots: in 1924, the Macy’s department stores launched the idea to kick off Christmas shopping after Thanksgiving Day. In fact, #BlackFriday always falls on the Friday following Thanksgiving.
However, it only became established as a nationwide American event in the 1980s, and from that moment on it began to spread throughout the world.
There are several theories about the origin of the term. Some see it as a “black” Friday for companies, since employees would pretend to be sick just to take advantage of the discounts. Others believe it refers to shop account books, which from that day onward would record profits consistently and thus “turn black” (the color traditionally used to mark gains, as opposed to red, which indicated losses).
